Free Internet in Jeopardy? Ad Tech at a Crossroads - Episode 11

Free Internet in Jeopardy? Ad Tech at a Crossroads - Episode 11

0 0 about 1 month ago
Consumers across the globe are raising questions about how their data is used for advertising. Movies like The Social Network have raised questions about the use of consumer behavior as “the product.” Regulators and politicians are discussing a data dividend.
Businesses argue that internet content is expensive and must be supported by advertising in order to be offered free for consumers, and advertisers want to reach custom audiences to gain a return on their marketing investment. But ... See More

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